What we do
VCCP Search is a new kind of search agency
PPC
Paid search marketing is often the responsibility of a media agency, but it’s not like buying media. We can't call Google and book a certain level of ROI each month. Even though many media agencies have perfectly competent search teams, that’s not enough in very competitive sectors. Advertisers need to do every element of the PPC process, and do it better than the competition. This is the area in which we excel, as our track record shows. More
SEO
There’s some confusion about SEO. Yes, it is a marketing channel, but it's not a media buy. It involves more than your marketing team and your SEO agency if you want to get it right. Your technical team and anyone who produces content for you such as your PR agency should be in on it. The lack of technical understanding has led many agencies to simply 'sell a dream' that will never be achieved. At VCCP Search, we strip away the mystery and explain what we are doing and why. We only advise and practice ethical techniques and believe that transferring knowledge to our clients is important. More
Affiliate Marketing
Used properly and in conjunction with a good search marketing strategy, affiliate marketing is vital for any business delivering greater market share and incremental sales. At VCCP Search, we believe a good affiliate marketing strategy requires a good search strategy and vice versa. Our business is focused on anything that relates to a search engine results page and affiliate marketing is an important part of that mix. More
Technology
Our technology is one of the things that really sets us apart. It could do the same for you, helping you to get the edge on your competition and increase your ROI within weeks. Our investment in our own tools pays off in terms of the performance of your SEO, PPC and affiliate marketing. We’re far more automated and technology-focused than any other agency, giving our senior team the time to spend developing your strategy. More
Reputation Management
Your brand is your most valuable asset. And in the digital world, it can be eroded very quickly. Through the web, the influence and power of consumers is greater than ever. If you have a gripe about a business, a product, or a brand, you can start a protest campaign from your own armchair. Whether it's setting up a blog, an online petition, a Facebook group, posting a video on YouTube or running an AdWords campaign on Google. More
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